Japanese clothing brand, founded 1977.

People are the only one who wear clothes on this earth. That’s why we hope to share with you the joy of making and wearing durable and comfortable that are new and familiar.

Our monozukuri (clothesmaking) is a journey in search of new possibilities for Ai indigo, beginning with exploration of materials and fabrics. We strive to enrich our customers’ daily living with “feel-good” clothes.